Sergio OslÃ ©, the new CEO of TelefÃ³nica EspaÃ ± a, will still supervise the platform that will now be commanded by Cristina Burzako.
Cristina Burzako is the new director of Movistar +. The up-to-date Director of Marketing, Communications and Creativity of that platform has now assumed the role of Direction of Audiovisuals, as EL MUNDO has learned.
Burzako will be responsible for the day to day and will be supervised by Sergio OslÃ ©, who has become CEO of TelefÃ³nica EspaÃ ± a, replacing MarÃa JesÃºs Almazor, new CEO of Tech Cybersecurity and Cloud. The Directorate of Audiovisuals has been created so that OslÃ © is freed from direct management. The man from Bilbao has a commercial and technical profile that fits in with the preferences of Emilio Gayo, Chairman of TelefÃ³nica EspaÃ ± a, to incorporate him as CEO of the operator’s national business.
OslÃ ©, formerly of the McKinsey consulting firm, is in charge of more areas within TelefÃ³nica, such as Commercial and Marketing of the Large Public and Companies, Network Operations and IT, and Territories and Transversal Processes and Simplification, in addition, to controlling VÃdeo EspaÃ ± a, for which it was already responsible.
For its part, Burzako will manage the purchase of audiovisual rights and content production, in addition to coordinating the marketing of the entertainment offer with the business area. In her new role, the board of directors joins the Board of Directors of TelefÃ³nica EspaÃ ± a.