Adobe adds new AI-powered tools to make video and audio editing easier

Adobe has introduced new generative Artificial Intelligence (AI) editing tools in the Firefly family to make it easier for creators to work and edit with video and audio, with features that allow you to create sounds, change the light of a video in based on time of day or create custom animated logos in minutes.

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The American company presented its new family of generative AI Firefly last March, which adds a series of AI services in company programssuch as Premiere Pro, Illustrator or Photoshop, to optimize Adobe Sensei processes (Adobe’s AI and machine learning framework).

Adobe Firefly. (Adobe/)

In this framework, the ‘software’ platform continue to implement improvements focused on the uses of generative AI to “allow a natural conversation between the creator and the computer.” In this way, it claims that via Adobe Firefly toolsthe creators combine “simple gestures” and your own words with the Applications professionals to geta new creative expression.

The Firefly tools introduced in March, already available in beta, had been trained on Adobe Stock images, including image generation and text effects. Now, Firefly will have specific functions to facilitate the creation of video and audioas well as for facilitate post-production work, reducing it from “days to minutes”.

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As Adobe explains in a statement on its blog, among these new tools stands out the color text enhancementwith which creators can change color schemes, time of day or even, seasons in videos already recorded. For example, this function allows you to add sunset light to a video that has been recorded during a morning.

Adobe Firefly. (Adobe/)

Thus, this tool is capable of atalter the mood and setting to “evoke a specific tone and feel.” To do this, users will only have to describe the environment they want in the video regardless of the original environment.

Another of the tools presented is the advanced music and sound effects. With it, creators can generate custom sounds and music, depending on what works best for your piece or scene. As detailed by the company, this music or sounds are free of rights.

Creators will also be able to generate new sourcesas well as custom text effects, graphics or logos. As with the rest of the functions, you will only have to write a description of what the text should look like in which they are thinking and “in a matter of minutes”, a logo with the indicated characteristics will be generated.

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For pre-production, production, and post-production work, Adobe will also include a tool with which the AI ​​can analyze the text of the scripts and create directly ‘storyboards‘ or even, previews automatically.

Adobe Firefly. (Adobe/)

This function also allows you to analyze the recordings to recommend clips ‘b-roll‘, that is, the shots that are used to move from one scene to another or to set the scene for a sequence.

As reported by the company, all these tools will be made available to users at end of this year. In addition, they will have “creative co-pilots” to help users use the new tools with personalized tutorials.

Source: Elcomercio