Apple will break the limits of generative AI this year, says Tim Cook

Manzana will break the limits of generative artificial intelligence this year, at least, this was stated by Tim Cook, CEO of the company, during the annual shareholders meeting.

Some time ago, during the presentation of the company’s financial results, Apple had made a similar announcement.

LOOK: Apple backtracks on its idea of ​​having its own electric car, after almost ten years of development

Unlike other competitors in the technology sector, The apple firm has been slow to invest and increase AI in their products.

Renowned Bloomberg analyst Mark Gurman has reported that Apple plans to improve Siri and the iOS search tool, Spotlight, with AI models, with the aim of allowing both to respond to more complex queries and handle sophisticated multi-turn conversations, they report from TechCrunch.

Apple would also be exploring AI-powered features to allow users to automatically generate presentation slides in Keynote and playlists on Apple Musicas well as AI-powered coding suggestions in Xcode, the company’s app development platform.

There is a lot of expectation regarding these changes. The information is likely to be available at Apple’s next developer event, which – if there are no unexpected changes – should take place in June, and at which new versions of operating systems such as iOS 18.

The announcement is made after rumors that the company had abandoned its efforts for almost 10 years in developing its own electric car model and relocated hundreds of employees to divisions related to generative AI.

Source: Elcomercio

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