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Ile de France: local 20-minute TV channel replaces IDF1

The free newspaper 20 Minutes launched its Île-de-France TV channel on Tuesday, replacing IDF1. The 20-minute telecasts are on TNT’s Île-de-France channel 32, which IDF1 has occupied since 2008, and intends to seduce young urban workers by mixing local information and entertainment.

Among these programs is “Salut l’Île-de-France”, a daily news program hosted by Olivier Kemener, who already worked for IDF1, like Jacky, heading the music magazine “Jacky aux platiniques” every week. A “six-minute news tour” will be offered daily “with journalists from 20 Minutes TV and 20 Minutes”, and the newspaper’s sports specialists will host the athlete every Friday at 4:00 pm on the “Crusaders, You Know” program. . Broadcast online on 20minutes.tv, the channel will also rely on interactivity with telenauts who “smoothly” move from one screen to another. He will be able to count on the one million readers in Île-de-France that the paper edition claims daily, as well as on the 3.3 million inhabitants of Île-de-France who visit his website every month.

Evening series and documentaries

The IDF1 channel was partially sold last year by the JLA group to the Belgian group Rossel (“La voix du Nord”, “Le courier picard”, etc.), which also controls 20 minutes. The new channel is being published by Ensemble TV, which Rossel took control of last year. This operation is confirmed by Arcom, the regulator of audiovisual media. Thus, the capital of Ensemble TV is 51% owned by Rossel France Investissement, 34% by JLA (the group of producer Jean-Luc Azoulay initiated by IDF1) and 20 minutes by 15%.

With 20 Minutes TV, Rossel’s group is expanding its influence in the local TV world, where it has already launched Wéo Nord-Pas-de-Calais and Wéo Picardie for Voix du Nord and created in partnership with other regional dailies. press groups, Territoires TV. As a member of this company, 20 Minutes TV will be able to use programs developed for the Territoires TV network to support its schedule, such as the social and discussion magazine Extra Local. Enough to complete the “two hours of freshness” of content promised each day in addition to the series and documentaries scheduled for the evening.

Source: Le Parisien

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