Disney+ loses 4 million subscribers so far in the second quarter of 2023

Disney+ it has lost 4 million subscribers in what is the second quarter of 2023. The platform has fallen in its numbers for the second time since it went on the market, despite having several of the most popular franchises currently.

“Its flagship streaming service, Disney+, lost a whopping four million subscribers in the second quarter of 2023, bringing the total to 157.8 million subscribers, compared to 161.8 million subscribers in the prior quarter. Analysts expected 163.17 millionreports TechCrunch.

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The drop in subscriptions is mainly due to the fact that it no longer broadcasts India’s star sport, cricket. “The main reason behind the decline was Disney+ Hotstar, which shed 8% of its subscriber base, going from 57.5 million subscribers in the first quarter of 2023 to 52.9 million. Many viewers in India are upset with the company’s decision not to retain broadcast rights to the Indian Premier Cricket League”, he adds.

In the first three months of 2023, the service had its first drop in numbers. “Last quarter, Disney+ reported its first loss of subscribers since its inception in 2019. The flagship streaming platform saw a drop of 2.4 million subscribers in the first quarter”, assures the medium.

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In addition to what happened in the Indian market, Disney is also having two big problems. The first is that They will lay off a total of more than 7,000 employees. Although there have already been two rounds, a third is expected to complete the number they planned to cut, as CEO Bob Iger said.

Besides, the strike of the Writers Union of America (WGA) is also affecting their productions. For example, the development of films such as Blade, from the Marvel franchise, and series such as Andor, from the Star Wars saga, which would premiere its second season, have been paused. Because there is no consensus yet, Disney+ products could be delayed even longer than expected.

Source: Elcomercio

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