Vanesa Amaro, the Mexican influencer who seeks to break prejudices about Latinas who clean houses in the US.

She is known on social networks as ‘The queen of cleaning’ and although her homemade tricks are the most sought after when it comes to finding the solution to a stained wall or how to make a pot look like new, what she is really looking for is to make visible what a Hispanic woman experiences in the United States doing one of the most common jobs when she arrives as an immigrant: housekeeper for wealthy people. Vanesa Amaro lives in Texas and on TikTok accumulates more than 5.8 million followers who are presented as “a brunette Latina, with a very Mexican appearance” who has a difficult job due to multiple stereotypes, but who has managed to create a great business with her experiences.

Look: The first Venezuelans arrive in the US under the new immigration program

Without experience or references, eight years ago she had her first opportunity thanks to a woman who trusted her. “Both my husband and I lost our jobs and when there is a need, you do what you have to do to keep your family afloat. Something that I admire a lot about my husband is that he never felt ashamed or felt bad about having to clean the houses. It took me a whole week to train him, but after that he left with me and we worked together, “he said in a video on his official account about his beginnings alongside Alex, his life partner and right-hand man in this trade.

The rise to fame on TikTok

This Mexican who lives in Austin achieved great popularity on social networks thanks to the pandemic, as many people were looking for how to solve problems in their homes without strangers entering and thanks to the teachings of her mother and grandmother of more than 90 years she became that expert voice that everyone turned to.

“The Vanesa of eight years ago, seven years ago, would not even imagine that the Vanesa of now would be where she is, that she would not feel ashamed of being a housekeeper”he said in an interview with Noticias Telemundo.

Beyond the success on TikTok, Vanesa Amaro (@vanesaamaro1) seeks that no one feels less for cleaning houses and that “you are not afraid” to bet and inspire others, taking her case as an example.

“I felt ashamed at my job, I hid it and I didn’t say it (…) “I thought that being a housekeeper was the worst thing that could have happened to me in my life. How wrong was I! It was the best thing that could have happened to me.”he confessed in an interview and then added that now “I would tell Vanessa back then that everything is going to be okay.”

Vanesa Amaro became the “cleaning queen” on social networks and amassed a fortune thanks to her videos. (Photo: @ vanesaamaro1 / TikTok)

And it is that she did not have a good time at first, because a lady took a used blouse from her room and threw it in her face. “’There’s your pay, now go’”recalled in a video recounting her experience in the department where she came for a job opportunity and even the mother-in-law of a client called the police accusing her of being a thief.

Your work helping those who need it

Her story in search of the American dream did bear fruit because Vanesa Amaro managed to buy a house, launched her own line of cleaning products with the help of the famous Scrub Daddy and is the image of the Clorox brand. Do you still clean houses? Well, now she does it to help families in distress, like one in Kentucky who lost two of her children in a matter of months, elderly or disabled, and she does it for free for people who have terminally ill children. “Why? Because those dads, those moms live it in hospitals. What time is there to clean houses, then? And they have medical bills, which are very high. They don’t have the money to hire someone to clean their houses.”

Now she divides her time between the recordings of her viral videos and her work as an influencer to end discrimination in the Latino community and the abuses committed against those who work as housekeepers.

“Here, Latinas in the United States are still seen as looking down, as if you are less. And that is not the reality (…) Not because I clean your toilet, your bathroom, your house, does it mean that I am worth less as a person, because your value as a person does not come from what you do, but from who you are because of within”he explained to Noticias Telemundo.

Source: Elcomercio