Biden re-election campaign launches ad in “Spanglish” aimed at Latinos in the United States

The president’s re-election campaign Joe Biden and the vice president Kamala Harris launched this Friday, the first day of Hispanic Heritage Month in U.San ad in “Spanglish” (a mix of Spanish and English) aimed at Latinos.

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The ad, titled “For us” (For Us), highlights how the president’s actions Bidenincluding student debt relief, job creation and investments in small businesses, are benefiting the Latino communitythe campaign said in a statement.

“For us” It is the first advertisement in “Spanish“of the bell Biden-Harris 2024 in this election cycle and is designed to reach the millions of bilingual Latinos who consume content on a variety of monolingual and bilingual platforms, including younger Latinos.

The commercial will be shown on national Spanish-language television, including Univision It is Telemundoand, specifically, in the coverage of Sunday night Soccer in Telemundo in key states; as well as on multiple digital platforms in English and Spanish.

The ad is part of the team’s 16-week advertising campaign, valued at $25 million. Biden-Harris. It is the largest and longest-running investment in Hispanic media for a re-election campaign in American history.

“For us” is the third Latino-specific creative in this ad series, which also includes “Us” It is “It’s us.”

“The President’s Administration Biden is fighting for and delivering on the issues most important to our community“, said Maca Casado, director of Hispanic media and campaign spokesperson. Biden-Harris 2024.

He guaranteed that the investment demonstrates “our commitment to winning every vote and making Latinos see that the election they will face will be within an extremist agenda MAGAthat benefits the richest to the detriment of the interests of working familiesand President Biden’s agenda, which is to achieve results for our community.”

“Starting MHe is of Hispanic heritageThis announcement will be the first of many efforts with which we will emphasizePresident’s commitment to our community” he noted.

With activities across the country, U.S celebrates from today until October 15th the Hispanic Heritage Monthwhich each year highlights the diverse histories, cultures and contributions of Latino communities to American society.

Source: Elcomercio

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I am Jack Morton and I work in 24 News Recorder. I mostly cover world news and I have also authored 24 news recorder. I find this work highly interesting and it allows me to keep up with current events happening around the world.