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“Things are moving so fast…”: The Body Shop stores risk bringing down the curtain in France

Bottles of shower gel, moisturizing creams and “body yoghurts” in mango, coconut and argan flavors line the shelves, and bottles of White Musk, a perfume that has been popular among young girls for decades, are lined up. on line. Nothing in these Parisian boutiques of The Body Shop allows us to imagine the storm that is playing out behind the scenes, like the cheerful reception of the saleswomen who “hold smile ” as they say and evade questions from journalists.

However, according to our information, there is general concern among the approximately 260 French employees of the British cosmetics brand. In mid-February, the brand was submitted to the UK for review. There will be 270 job cuts at head office and no doubt many more to come given the announced closure of half of the country’s 198 stores.

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Source: Le Parisien

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