Netflix backtracked on plan to charge extra for ‘Add a House’

Netflix announced that it will discontinue the function that asked for “Add a house” for an extra amount for users who share accounts with friends or family, after the strong criticism that this measure received.

The company had started charging for “Adding a Home” to an existing account in five countries during the month of August: Argentina, El Salvador, Guatemala, Honduras and the Dominican Republic. In this way, for a small fee, account owners could add additional houses where the same account would be used by other people. It was not necessary to pay for the service if the user was temporarily away.

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With this measure, the platform was looking to remove community accountsthose in which a username and password are shared among several people.

“After listening to consumer feedback, we decided to discontinue the ‘Add a Home’ features in Argentina, El Salvador, Guatemala, Honduras and the Dominican Republic”I communicate the company through its blog.

The end of shared accounts

The streaming company said that it is working for next year on a similar function that has already been operational since March in Chile, Peru and Costa Rica.. It is, she said, a measure that addresses the issue of shared accounts in a more user-friendly way.

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The entertainment platform has made it clear that An account opened on your service can only be used by people who live in the same householdand that if it detects that this requirement is not met, the next year it will start charging the user an additional amount.

The company verifies the household requirement through the IP address, device identifiers, and the account activity itself. With this information, Netflix can tell if the account holder’s home Internet connection is being used.

In the event that the user connects from another network, or from a different device outside the home, for example, because he is traveling, the company will carry out a verification of the device, to verify that he is authorized to use said account.

Another relevant measure is the incorporation of a cheaper plan with advertising, which will be implemented with Microsoft support from November 3 in the United States and for a value of almost 7 dollars.

Source: Elcomercio

James

I have worked as a journalist for over 10 years and have written for various news outlets. I currently work as an author at 24 News Recorder, mostly covering entertainment news. I have a keen interest in the industry and enjoy writing about the latest news and gossip. I am also a member of the National Association of Journalists.