Google is paying thousands of dollars for some media to use its AI to publish news

Google reached agreements with some independent media to discreetly use a tool of artificial intelligence generative to publish stories, according to a recent report by Adweek. This as part of the Google News Initiative (GNI), a six-year program that funds media literacy projects, fact-checking tools and other resources for newsrooms. The deals would be worth tens of thousands of dollars a year.

The program involves a small group of small publishers. “The beta tools allow under-resourced publishers to create aggregated content more efficiently by indexing recently published reports generated by other organizations, such as government agencies and neighboring news outlets, and then summarizing and publishing them as a new article,” Adweek reports. .

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The commitment of the media that accepts the agreement is to publish using the tool at least three articles in one day, a weekly newsletter and a monthly marketing campaign.

GNI editors are not obliged to disclose the use of AI, nor to inform other media that use their content to create their own news. The AI-generated copy reportedly uses a color-coded system to indicate the trustworthiness of each section of text to help human editors review content before publishing.

In a statement to the specialized media Engadget, a Google spokesperson denied that the tools were being used to “republish” the work of other publications. “This speculation about using this tool to republish other media’s work is inaccurate,” the spokesperson said. “The experimental tool is being designed responsibly to help small local publishers produce high-quality journalism using factual content from public data sources, such as a local government public information office or health authority. “Editors maintain full editorial control of what is ultimately published on their sites.”

Google has told Adweek that they are in the early stages of exploring ideas to provide tools to help journalists with their work and that These are not intended nor will they replace the essential role that journalists have. when reporting, creating and verifying your articles.

However, the truth is that articles produced by the platform could also divert traffic from original sources, negatively affecting their businesses.

Source: Elcomercio

Callum

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